0 1 00:00:00,450 --> 00:00:00,810 All right. 1 2 00:00:00,810 --> 00:00:04,590 So in this module we're going to talk about your app listing. 2 3 00:00:04,600 --> 00:00:10,050 So this is the part where you go into the app store whether it's on your iPhone or your iPad and you 3 4 00:00:10,050 --> 00:00:15,170 type in some keywords for the app that you're searching for. Your app listing is what appears over here. 4 5 00:00:15,180 --> 00:00:18,760 So you get an app icon, your app name, 5 6 00:00:18,900 --> 00:00:23,610 you'll see the ratings of the app as well as two screen shots usually side by side. 6 7 00:00:23,610 --> 00:00:28,040 Now the first component of your listing that I want to talk about is the app icon. 7 8 00:00:28,050 --> 00:00:34,170 Now if you've done the app design course then you'll have seen me stress over and over again just how 8 9 00:00:34,170 --> 00:00:37,630 important design is because design is so emotional. 9 10 00:00:37,650 --> 00:00:42,810 It really conjures up feelings in your users. And at the end of day when a user is looking through the 10 11 00:00:42,810 --> 00:00:46,010 app store you know the selection process is very simple. 11 12 00:00:46,020 --> 00:00:53,040 It's usually down to how the product looks, whether it draws you in at the first instance and what are the 12 13 00:00:53,040 --> 00:00:54,420 ratings that it's got. 13 14 00:00:54,420 --> 00:01:00,000 So for example typically if you're searching for a To-Do list app, you know your mind will wander down 14 15 00:01:00,000 --> 00:01:05,340 the list and see ugly icon, ugly icon, bad reviews, bad reviews, bad reviews. So you narrowed down a huge 15 16 00:01:05,340 --> 00:01:13,350 list of maybe 10 apps to only two or three that look relatively good and has relatively decent reviews. 16 17 00:01:13,350 --> 00:01:19,470 So essentially to make your app one of those, you have to think about design you have to think about 17 18 00:01:19,680 --> 00:01:22,270 your app icon and your screenshots. 18 19 00:01:22,290 --> 00:01:27,570 So how do you go about making an app icon if you're not a graphic designer yourself? 19 20 00:01:27,570 --> 00:01:33,330 Well there's quite a few freelance designers out there and an easy way of reaching them is through a 20 21 00:01:33,330 --> 00:01:35,080 website called fiverr.com. 21 22 00:01:35,220 --> 00:01:42,210 Now the premise of fiverr.com is that you can pay anybody $5 for them to do a really simple task 22 23 00:01:42,210 --> 00:01:43,790 or a simple job for you. 23 24 00:01:43,800 --> 00:01:48,600 Now there's a lot of people on their who advertise their services for designing professional app icons 24 25 00:01:48,690 --> 00:01:54,870 and you can get an app icon designed for you know $5 which is nothing. But the thing to be wary about 25 26 00:01:54,870 --> 00:02:00,000 when you're procuring services on Fiverr is that 1) you have to make sure that the designs that they 26 27 00:02:00,000 --> 00:02:02,850 give you are for commercial use. 27 28 00:02:02,850 --> 00:02:09,270 So that might incur a little bit of extra cost and most of the designers will list it as an add on. But 28 29 00:02:09,270 --> 00:02:13,860 it just means that down the line you won't end up with a lawsuit that you infringe somebody's rights 29 30 00:02:13,860 --> 00:02:15,590 etc. So always look out for that. 30 31 00:02:15,600 --> 00:02:21,090 And if they don't have that listed be sure to message them and get something in writing. 31 32 00:02:21,090 --> 00:02:27,090 The second thing to note about Fiverr is that the quality is really variable. 32 33 00:02:27,090 --> 00:02:30,740 So there's a lot of people who pass off as designers 33 34 00:02:30,780 --> 00:02:37,560 and the final job that you get might not look similar to what they've displayed on their portfolio. 34 35 00:02:37,800 --> 00:02:44,430 But, given the fact that the cost is relatively low you should get multiple designers to do the gig for 35 36 00:02:44,430 --> 00:02:47,900 you so at least thinking about 5 or 6. 36 37 00:02:47,930 --> 00:02:55,200 Now the other thing to remember is that the images that these designers are creating for you can be, 37 38 00:02:55,200 --> 00:02:59,330 and sometimes I've seen it, taken from other sources. 38 39 00:02:59,430 --> 00:03:01,670 So they didn't actually design it themselves. 39 40 00:03:01,680 --> 00:03:07,860 So when you do get a design well from one of these designers, be sure to do a reverse Google search on 40 41 00:03:07,860 --> 00:03:12,970 that and check to make sure that they haven't basically just stolen from the Internet. 41 42 00:03:13,080 --> 00:03:17,270 Again Fiverr's a great platform and it has its uses. 42 43 00:03:17,400 --> 00:03:23,760 But just keep some of those caveats in mind when you are going about procuring services on there. 43 44 00:03:23,760 --> 00:03:29,580 Now another thing that I want to talk about is a website called 99designs. And this works slightly 44 45 00:03:29,580 --> 00:03:32,370 differently from Fiverr. 45 46 00:03:32,400 --> 00:03:39,120 The premise here is that you put out a gig, so you're saying that for example I want a book cover called 46 47 00:03:39,150 --> 00:03:46,230 becoming superhuman and it's about X Y and Z. And a whole bunch of designers will come and pitch for 47 48 00:03:46,230 --> 00:03:49,110 your job by producing designs. 48 49 00:03:49,170 --> 00:03:51,730 So the designs are already there for you to see, 49 50 00:03:51,750 --> 00:03:55,100 you won't get the final files or the larger files but that's fine. 50 51 00:03:55,110 --> 00:04:02,700 It's just about you seeing if out of any of these that you actually like. And you only pay when you decide 51 52 00:04:02,700 --> 00:04:05,700 that one of these is something that you would definitely want. 52 53 00:04:05,700 --> 00:04:12,900 So this way it means that instead of buying 5 or 6 gigs like the way that you do on Fiverr you are 53 54 00:04:12,960 --> 00:04:18,900 guaranteed something that you want because if there's nothing in there that you like then you don't 54 55 00:04:18,900 --> 00:04:22,410 have to pay anybody the gig essentially.