UKIP is the largest media platform out there, but it's not the only one in this part media market.
Let's take a look at some of the that are not these.
No one snapshot, it is a platform dedicated mainly to younger users, it has a couple of features that
made it popular, including snaps, which are messages that are also deleted after someone offers them
a story, which is a snap available to watch for 24 hours and lenses and filters which allow to change
the look of the person, for example, to resemble a cartoon character or a cat.
If you want to build a strong brand on Snapchat, you have to constantly follow trends, produce content
that is up to date and relevant.
And you shouldn't be totally serious as this is not the best approach for this medium.
Number two, Tic-Tac, we covered this in the social media marketing chapter just to point out that
it can be a great tool for a video marketing purposes for some brands, especially ones connected with
entertainment.
If your brand is fun and full of joy, just give it a try and create account for your business.
No free periscope.
It is allowed live video streaming app.
It is a perfect fit if your company organizes a lot of exciting events and would like to share them
as they happen.
You can share your life videos on multiple social media and include replay highlights to people who
miss the transmission.
You can even give and receive virtual gifts during live transmissions.
As an alternative, you can consider Facebook Life and YouTube life number four Velayat.
It positions itself as a video marketing platform for business and provides all of the features businesses
may expect from such a platform.
You can host your videos and read them on other website at forums, call to actions and add personalization
for individual users.
It comes with SEO and analytics features too.
You may find that these platforms may be a better fit for your goals or target group you want to reach
than YouTube.
Test them and see whether your branch should use them or not.
Next chapter will be about mobile marketing and promotion, which is exciting stuff.
See you there.