And welcome back to another class, of course, about the complete introduction to marketing with Instagram.
So in the past us we talk about how to grow your Instagram account from zero to 1000 followers.
So they said that usually takes you a couple of weeks to achieve that first 1000 followers, but from
one thousand to 5000, it should go a bit more.
Well, it's going to be the same amount of time, but the number of followers will grow a little bit
faster because once again, your account will have a certain notoriety.
You will not start coming to you.
You will start from one thousand or even more than one thousand, and your world will really be to achieve
5000.
So basically, you can still keep using the strategies in the past well, and in the best class.
But in this class, it's basically the same strategies, but just modified a little bit.
So this way you guys will be able to, well, be able to increase the efficiency of your followings
so well, increase the efficiency of your posts and basically your account in general to be able to
have a little bit more followers and people that are interested by your account.
So let's start.
All right.
So basically the first step will be to increase the efficiency.
So basically right now you should have at least one thousand dollars.
So your goal is pretty simple is what you want to do now is really increasing your cost efficiency.
So you need to increase the number of posts to increase the number of stories.
And you can just do this day by day.
It's going to burn you completely and you will be, well, completely burned.
So what exactly you need to do?
So pretty simple.
First of all, you need to prepare all your posts in advance and have a post schedule for every week.
So let's say you guys are now doing one post video.
So you were having one picture.
So what I suggest you do is really taking one day in each month.
So let's say, for example, you take the first of each month to plan the whole month and basically
post well, planning all the posts, finding out the pictures and then basically planning everything
that will be done each and every day.
So this week, each and every day will just wake up, post what you need to post, post the stories.
And that's it.
It's done for the day.
So really important.
I'm taking all the pictures up front.
So basically, as I said, you need to take all your pictures at least one week prior so you can imagine
the site planning your posts on a weekly basis, putting it on a monthly basis.
If you're even want to go really long term, you can plan them on a quarterly basis.
Once again, you need to know what exactly will happen in your business and it takes a little bit more
time to plan it.
But it's possible.
But the important part is really planning everything.
So the more it's plan, the more structured, the more it's going to be easier to really create your
posts and just add them to your account.
So it basically really post pontifications.
We can do this on Excel.
We can do this whenever how you want it.
But what I suggest is really planning your posts at least one week prior so you can take, let's say,
a few hours on a Sunday just to plan all your posts of the week.
For example, if you want to do it on a monthly basis, you can do it, which is going to take a bit
more time.
So once your posts are planning our plan, you want to increase the amount of posts from one to two
per day.
So right now you have, let's say, one post today.
You want to increase it to to increase the number of stories of at least plus one per day.
So what exactly does this mean?
So let's say you're posting right now four stories today.
So what you want to do is increase it to five.
And once again, this is just a minimum.
Usually you want to increase it by at least 50 percent.
So let's say you're posting stories you will now post if you're posting five, you want to post seven
or eight or more eight.
So it really depends of how exactly you guys want to do it or you want to do right now is really increasing
your activity on your account.
So this way people will see that, hey, he's more active.
Well, he's pretty active.
He posts each and every day.
He's full subquality.
They're interesting.
They're talking about the business.
And basically people will be more interested to get in your account.
So this, first of all, will keep your current followers the here.
And what's going to happen if your posts are really quality, they will simply share your posts and
basically it's going to be free marketing for you.
So basically, if you're marketing your account, free marketing for your recruiting, people will actually
be interested in sharing your product, because once again, this is quality.
So, as I said, efficiency posting.
So planning each and everything that you guys want to do.
So this would be the first step.
And once again, minimum verification will be one week.
So you guys want to plan your posts on a weekly basis.
So you start, let's say, Sunday and you plan each and every post that you will do on a weekly basis.
All right.
Step two, being part of different engagement groups.
So basically what I suggest you guys to do is simply looking for engagement groups on.
Instagram, Facebook and, well, basically Instagram and Facebook, but usually they will be on telegram
as well, WhatsApp telegram, they're everywhere and they are.
What exactly are those routes?
Basically, those routes will help you with activity on your account.
So basically, it's groups that will let's say, for example, you like their post, they will like
back your post.
And what it does, it works with the Instagram algorithm and it helps ranking your pictures or your
posts higher because once again, we can get more likes yet more comments on your pictures or your posts.
And basically, it's pretty interesting because it shows Instagram that, hey, his post is active and
basically there is a lot of people interested in his or her post.
And this is once again a really good way for you guys to improve in the Instagram ranking and rank higher.
So as it's written there, it will increase your well, the engagement of your page.
So basically your Instagram page right now, it should have a little bit of engagement since you have
at least 1000 people, but it will have even more engagement.
So you'll see it's it's a pretty good difference will allow you to worry less about engagement on your
posts.
So basically, since you're part of those groups, what you want to do, what you will do, usually
simply you post one link to your post and everybody posts selling Twitter to his or her posts.
And what you do, you simply comment or like the post on that person and that person will simply like
coming back to your posts.
So, yes, it's a little bit artificial, but what's happening there is that at first it started official,
but it shows Instagram that, hey, there is some interest in that post.
I'm going to promote a little bit more with the keywords that your post is associated with.
And basically you will simply improve Instagram ranking and your posts will be shown to more people,
which is pretty cool.
And this can increase your number of followers.
So being part of different engagement groups, in my opinion, is a pretty good thing.
And I personally did it with a few Instagram accounts that I build it for marketing purposes for different
businesses, and usually it's a pretty good thing.
So basically it allows me to increase.
Well, first of all, it's superficial.
It's artificial, sorry.
But this artificial will show people that, hey, there is people that are interested in my pictures
and other stuff.
And what's going to happen is that other people will actually get in and comment and like my pictures
and like my posts.
And this will bring consumers to buy my product, because once again, when there is a lot of people
that are interested by a certain picture or product, what it does, it simply make the consumer the
person who wants to buy more comfortable into buying your product.
So let's step will be creating engagement.
So in the past, that's what we talked about was the following techniques.
Obviously we're following and liking a picture of each person that we are following until we reach our
daily limit once again.
Right now, we're going to do is pretty much the same thing.
But what you want to do at first is at least half of the people that you guys have followed, what I'm
saying half and not everybody, because once again, you see you also have daily limits when you unfollow
people.
So you don't want to break.
Well, it's going to take time to unfollow all the people that you guys have followed.
It should usually take you about 10 days to unfollowed the have have people that you guys have both
at first.
And then what you can do is start following them back.
Well, not the same people, but some other people and some other influencer page.
So this is exactly what you guys want to do.
So first of all, everybody that well, not everybody, but half of the people that you follow, if
you follow, I don't know, two thousand people you want to unfollow 1000.
If you followed 3000, you want to unfillable one thousand five hundred.
And then you find another page, let's say you were selling, I don't know, colourings you want to
find a clothing page that has the same type of clothing as you have and basically promote this product.
So this you will see it has pretty good results as well.
So you will have you will follow more people or people will follow you and you'll see your conversion
rate will actually increase, because right now you have an account that has a lot of followers.
It has a lot of quality Kapos that is active, that has engagement on it posts.
And finally, basically what's going to happen is that people will simply follow more, will follow
you back more, will check out your stories, will actually be interested by your product.
And at this point, you should see a pretty good increase in the visit of your website.
Or if you have an Instagram shop, you should see the first sales coming in at this point, usually
for me.
Well, from my past experience, it was at this point that I saw the first sales coming in, because
once again, there is well, there is a lot of people that are checking out the account.
My account is pretty active.
There are products on my account and that basically the engagement rate is high.
So people are actually interested by what I'm offering.
There is a lot of people checking out my stories.
People are checking out my pictures.
And if people are checking out my pictures and my pictures are shockable, what's going to happen is
that I'm starting to have first consumers.
So at this moment, you guys should have your first customers.
If you have a business that sells a certain product that is so for claughton for a clothing business
or any type of business.
Also not forget one thing.
The more your product costs, the more the less chances you have to have consumers because you need
to have people that actually have money.
So if your product costs a bit less than your competition, sometimes it's a good way to start out and
get your first sales, in my opinion also.
Yeah.
So as I said, last thing is creating engagements.
You want to start out, you want to start out by showing people that you fold at first in the first
in the best class of unfollowing at least half of them and starting following back well following back
people until you reach at least 5000 followers.
So usually you'll see it's going to go a little bit more faster because you will post more.
So your pictures will have more chances to be featured or to be on the first page of Instagram.
So basically on the main page, um, people will repost your posts because once again, people are active
on your page and you'll see it's going to go well pretty fast, in my opinion.
And usually how it works well, usually how it worked for me in the past and my past experiences usually
took me two times.
So basically I followed that.
I unfold the half I refold until seven thousand five hundred.
I unfollowed the half again and I did it another time.
And basically what it does, it brings me up to 5000, well, a little bit more than five thousand.
It happened with one of my accounts.
And basically at that point I was set and the followers were getting faster, faster, faster, faster
and faster, because once again, I created that.
I stayed really, really active on the account.
I posted a lot.
I created a lot of stories.
Everything was really in order.
And this is really important for you guys.
So first step, as I said, explaining each and every post that you make for the week or for the month,
then after that, when all is done, you know that your your posts will be online.
So you don't have to worry about this.
And this is a huge step.
Second thing being part of Instagram engagement groups and finally, the unfollowed technique that you
need to do.
But if you wanted to work in an efficient way, you need to do the first two steps.
At first, you really need to post a lot, need to be active.
You need to be active in the comments section, and then you can create engagement and you will see
this engagement will go well.
It's going to bring a lot to your account.
So I hope you guys right now are ready to get up to 5000 followers.
So that's a first that guys into our next class.