And welcome back to the last half hour, of course, of the complete introduction to marketing with
Instagram.
So in this class, we are going to talk about some tips that you can use for Instagram.
Once again, what I want to do is really talk in general about those tips, not talking too much specifically
about them, since we're going to talk a bit more in-depth about each of those tips a little bit later
in the course.
So let's start.
All right.
So basically, the first thing that you guys want to do when you are joining Instagram is really choosing
the right account type.
So this is really important at the beginning.
Yes, you can change your account type when you are on the Internet.
So basically you can go from a personal account to a business account.
But once again, it's always important to start out with the right accountable basically for what you
need.
So basically you have two types of account on Instagram and each of them have their own benefit.
So basically, for a personal account, you will have some benefits that you have there that you don't
necessarily have on the business account.
In my opinion, the business account is a little bit more complete.
So basically it has way more benefits.
But once again, I want to talk a bit more in depth about those elements in the next few classes.
But just for you to understand that there are two types of accounts that exist.
So basically you have a business account and you have a personal account.
And depending of what you are looking to do on Instagram, you will choose what to do.
So basically some basic things to do.
So first thing that you guys can do when you have your well, you have your account, set it up.
Those are just three basic things.
There are plenty of others.
So first thing that you guys can do is really work with your comments.
So basically what I'm saying work with comment.
I really mean what I mean by that is really being active on Instagram.
So basically, you just created your account, renewing the community.
You want to start out a business page about, let's say, cakes.
So it's really important for you to be well in this case, really well active.
So you can do this in two ways.
You can do this manually.
So basically, you yourself write down comments or you can do this automatically.
Basically, there are plenty of softwares that exist that will automatically write down a certain comment
on certain hashtags or certain victory types, which can be pretty interesting as well.
So we'll talk about this also a bit later.
But we're done with comments is a really interesting way to be active on Instagram.
So here I didn't say where he would like, but you like pretty much the same thing.
So when you're commenting on the picture and you're liking a picture, what's happening is that the
person will see that you liked and commented a picture of the person that will necessarily look at your
account.
And if you're lucky, the person will follow you.
So this is a way to grow your will basically following base, which is pretty cool.
Another way that you guys another thing that you guys can do is staying consistent on your posts.
So since we're all know that Instagram is really a place where everybody posts pictures as well as videos,
being consistent on your posts is really an important way for you guys to grow on the platform.
Let's say you want to have a following base or a fan base on your Instagram account.
So basically those people are coming on your account to see well, to see posts on a regular basis.
It's when, for example, you're having a YouTube page, it's pretty much the same thing.
If someone comes on your YouTube page, he wants to see content, what he wants to see a lot of content.
So basically, you need to post at least weekly if you don't post in a consistent what's going to happen
is that people will just lose interest in your account, since there are plenty of other accounts that
will probably talk about the same topic as you are talking about, maybe not personalized that like
you do it, but they post more consistently.
And for some people, it's way more interesting to follow someone who is consistent than someone who
is not necessarily consistent with it posts.
Another thing that you guys can do that comes inside of being consistent, it's being active with your
stories.
So being active in those and doesn't only mean posting a lot, because once again, if you want to have
a quality account of the quality pictures and the quality videos, so what you can do is really being
active with your stories so we can post stories.
This I really recommend to post them on a daily basis.
But once again, we talk about them more in depth a bit later.
But stories are an amazing way to be active on your account.
So basically posting stories on a daily basis about the specific topic of your Instagram page can be
an amazing way for you to basically.
Your audience, since your audience will know that you post stories on a regular basis, they will start
following you just for this.
So those are some basic things to do.
We can add, for example, hashtags.
So hashtags could also be an amazing way for you guys to grow on the platform.
Once again, there are some strategies that you can use that are associated with hashtags.
So how to write down the right to how to use the right hashtags?
How, for example, you can call your following base with certain hashtags how to make hashtag researches,
what exactly or hashtag.
So basically there is a whole class that we can talk about hashtag.
And basically this could be another really interesting way to use in order for you guys to grow on that
platform.
So as I said, there are plenty of other things that you can do, but we're going to talk about those
ones for the moment.
So here I have, for example, different type of promotion posts, pictures and videos.
Yes.
So basically different types of promotions.
What I mean by that, for example, instead of just promoting, let's say, for example, with the button
and promote my product, you can promote with that.
Well, for example, working with other influencers and promote with them, for example, this could
be a really interesting way to promote your elements while your products were your page.
And you can also work with influencers.
But we're going to talk about this also a bit later.
So basically working with influencers will simply mean that you work with the pages that are really,
really big in their field.
So let's say, for example, you sell Aronow cakes while you want to, for example, promote your take
page on the page that I don't know, promotes beautiful cakes and that has 500000 followers.
So basically you're going to promote them.
Yes, it's going to cost you money, but at the end of the day, it will grow your following basis.
And you have people that are specifically interested by cakes.
So you will have more chances to sell a cake to those people.
For example, once again, molesting you can post pictures, but not only pictures, but videos as well.
So on Instagram, it's really important not only post pictures, I really suggest to post pictures as
well as videos.
This this is really an amazing way for you guys to once again grow on that platform.
So basically growing on Instagram is not always easy.
But if once again, you are consistent under posts to create quality posts and you not only post pictures
but also videos, people will be interested by your account.
And here I'm talking about videos you can post normal one minute videos.
You can also post on YouTube videos that are a little bit longer than one minute.
So it's possible to do this as well.
Biscuit's Instagram offers you the opportunity to post different types of content.
And then once again, it's really important to focus on the quality of content.
So if one thing is important.
Instagram is the quality of your content.
If you post your quality content or pictures are not beautiful, you create videos that are not that
good.
People will just not be interested, not will not be that interested by your page and will simply not
follow you.
So really important.
You have to focus on quality when you are creating a certain Instagram page.
And this could be for any field that you want, could be for business, can be for your personal use.
So really important having a quality page with quality pictures and quality elements inside of it.
All right.
So what are different ways that you guys can go on Instagram?
So basically what you can do at first is trying different strategies.
So what I suggest to people usually is really get on Instagram, create yourself an account once you
have created yourself an account and try different strategies.
So some people post once a month.
Some people post the once a day.
So it depends of people.
It depends how you want to be dedicated, dedicated to the platform.
Once again, it depends also what your goal on the platform is.
If you want to accrue a certain following piece for I don't know how to sell them a certain product,
you will not post at the same frequency that someone who just uses Instagram to chat with its friends.
You will not post the same picture quality.
You will not post the same type of content.
So depending of what exactly you are trying to do on the platform, I'm basically you will use a certain
strategy or a different strategy.
So some people do a lot of unfollow, which is another way that you can use to go on the platform.
Once again, you need to follow the right people.
So some people are against the strategy, others are for this strategy.
So it really depends who you ask.
But once again, really trying out a lot of different strategies is, in my opinion, an amazing way
for you guys to grow on that platform and really cycling strategy that works the best for you, because
once again.
There is no no general strategy that will work for everybody and that will bring the same result for
each and every business.
Another way is collaborating with others.
As I said in the past, slight collaboration is an amazing way to work on the platforms are basically
working with different patches that will help you grow, can be really, really, really a good thing
for you guys and basically will help you grow.
So it's really important when you try to collaborate with others, really collaborating with people
who are in the same field as you are.
Once again, if, let's say you're selling takes once again and you're collaborating with, I don't
know, let's say someone who does powerlifting and that promotes usually tit for powerlifting.
It's not a good match necessarily.
Let's say you're selling case.
The best thing that you guys would who you want to collaborate is, for example, other cheek pages,
pages that sell, I don't know, for example, chocolate pages that sell different.
Well, maybe not sell, but just post pictures of desserts, chocolates, chocolate or different things
that are associated with desserts.
And basically the community that this speech will have will be more interested by your product.
That is a key than the community that the guy who does powerlifting has to basically the people who
follow someone who does powerlifting are more interested in, for example, training, are more interested
in powerlifting in general than they are interested by tics.
And someone if someone follows a page that has desserts, for example, that has a Candie's chocolate
only, they will be way more interested by Teagues.
Once again, that's just an example.
A marvelous thing that you guys can do to grow on the platform is combining different traits together.
So if we look at the slide right here, I give you some basic things that you guys can do.
But combining them all well, not only does there is a lot of different tricks that you guys can have,
but once again, combining a lot of tricks together can bring maximum results.
So if you just stay focused on Aronow, for example, posting pictures on the platform only, well,
you will never have an account as good as someone who, for example, posts pictures and likes and follow
and comments, pictures of other people, for example, because this person will necessarily have more
visits on its speech, because this person is more active on Instagram, on other accounts, which is
really important in this case, because when you follow some well, when you like someone or when you
write a comment on another account, what's happening is that this person receives information.
This person check notification, will check the person who likes the picture.
And there is more chances that this person follows you, which is, in my opinion, a really, really
good thing.
So once again, combining different tricks and different strategies together, in my opinion, brings
maximum result.
For example, one strategy can bring you, I don't know, 50 percent result.
But combining it with another strategy that also brings 50 percent result, you will have, let's say,
70 percent result, which is way better.
And in some times it doesn't require that much.
Let's say, for example, you are focusing on not liking other pictures.
So other pictures or other pictures that are in the same field as you.
So basically you only like pictures of cake.
So this is your strategy.
You like twenty pictures that have cakes and each day.
So what you can do is, for example, liking those pictures and also commending them and basically create,
let's say, three or four templates of comments and simply post them there.
So that's just an example.
Once again.
Once again, you don't want to spam, you don't want to overuse those comments.
So basically what I suggest is really create a three to four comments each and every day and recreate
them or simply create the bank of one hundred comments that you guys can use.
Basically, you take one random comment and simply post it there.
So this is another way, because when you guys write down a comment, there is more chance and you like
the picture of the person, there is more chances that this person will follow you back or just follow
your account, which is, in my opinion, pretty cool.
So as you can see, combining strategies can really bring up maximum result, which is really cool.
I'm sure there are plenty of other ways to go on Instagram and will try to cover the max of those things
in the next few classes.
So you'll see it's pretty, pretty interesting that we'll try to cover the max of all those.
But for now, you have some tricks that you guys can use right now on Instagram to be able to grow on
that platform.
So that's, of course, that gets it's all in our next class.