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Welcome back.

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We were in the court.

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Now let me clarify a few things before we can add our business to Google.

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When I talk about proximity, I have written a key word here in Google Pizza Shop in Plattsburgh.

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So this is a town in New York when I search for pizza shop in Blacksburg or restaurants in Blacksburg

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or Polumbo in Blacksburg or any type of key word like, then Google will show me.

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Three reserves in the local park, you can see gossip.

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The shop is on the top and then Besart and then Bolaños bizarre, OK, and also I can see the map here.

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So this is a ranking where Google has picked up all the pizza shops in the town and then ranked them

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accordingly to different factors.

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You can see there are some other attributes like dining takeaway and.

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Hours are services, Medicare and stuff like that, OK?

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We can also see others by clicking through all, but the top result is the three restaurants that we

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can see right now.

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So for this type of keyword, Google will show you a result from the entire town, like Google has to

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go and rank, analyze all the restaurants there and then give you the best possible result.

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Right now, I would like this map and you can see when I click the map, you can see the map here.

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There are different restaurants in the area at different locations.

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And we can also see the list here.

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And there are many, many restaurants out there, OK?

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Now, the thing is.

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When you search when you are in Plattsburgh right now, we are searching pizza shop in Blacksburg,

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but when you are in Blacksburg somewhere and you are searching pizza shop near me or just bizarre near

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me for that key word, Google will show you the nearest restaurant.

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This is very important, guys, to understand.

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Right now, when we search about this key word pizza shop in Blacksburg, we see Zippy's pizza shop

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is on the top, although they have three point eight rating while Pizza Hut has more rating.

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But maybe Pizza Hut has other attributes in other factors.

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The thing is, when you search about pizza near me in Blacksburg, you might see some other restaurants

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on the top, like you might see Pizza Hut on the top because you might be near the Pizza Hut instead

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of gossip's pizza shop, although Google thinks that Pizza Gossip's pizza shop is the best in the town,

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but you are not near there.

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That is why Google has to show you.

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The nearby restaurant from the reserves, they have, like they have, still show you the best one,

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but the near one, that is a ranking factor.

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Now, I will show you the Plattsburgh location.

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This is the location, the town you can see in the red circle.

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This is the town.

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So when you search about a shop or any service in Blacksburg, Google has to take all the restaurants

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and show you the result.

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And when you're in the town itself and you search for something near you, Google has to show you the

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nearby location for that service or that business.

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Now, very important thing to understand here is that if your business is outside this boundary, it

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will not bring in Google results.

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Like if somebody is in the Plattsburgh region and they are searching for something near me, that means

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Google has to take him.

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I mean, Google has to show him the nearby location in the Plattsburgh region, not outside that.

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And if somebody searches for something in Blasberg, Google has to show him Plattsburgh result.

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Not any other towns result.

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That is a different case.

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If that service is not available in the entire town, then Google will show you the relevant result

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in some nearby town.

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But this is interesting to understand and you need to add your business at the right place so you can

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also do that like you can be trained and shown in Google results.

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Now, the next thing is you have to understand and you have to read the Google guidelines for representing

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your business.

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What do you need to do is just go to Google and write local business guidelines and the Google page

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will show up at the top.

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So you just need to click that.

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What you will see here.

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You'll see a huge list of guidelines and content from Google itself for representing your Google, your

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business in Google.

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And it has like eligible businesses and eligible businesses in the process for ownership, verifying

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your business map and so many different type of businesses and things.

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So I would recommend you to just, you know, bookmark this page with you and sometimes come back to

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read it.

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It is not it will not take too much time.

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You can read it in twenty to twenty five minutes and after that, when it is updated, you can read

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it again.

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Another resource I can recommend uses this website localist your check list dot org.

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This is a website where you will find the checklist for local as you like, different things on page

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elements and all things about Google, Google and stuff like that.

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Top business directories in different things.

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You know, they have some free services in some services, but you can just get an idea about the free

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services.

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OK, now the very, very important thing is when you are going to just add your business to Google,

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make sure you have four things ready with you.

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And these four things should be permanent, like especially the nap should be permanent with you.

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I mean, sometimes people just go in rush and create a page for my my business and Google and then they

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add some temporary information in.

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Later on, they forget to update that information, which creates a problem in trouble for their business

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later on.

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OK, so the thing is, the first thing is the name.

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Right now I have a business name, so I'm going to show you practically how to edit that.

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And the second thing is address.

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I'm located in Karachi right now.

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So this is the actual business name, Real Rezwan Real Estate.

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But I have added Karachi because this is in Karachi, which is a city in Pakistan.

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And something I want to tell you here is that when you are a business, you should add your town name

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after your business name or the place name, whatever place it is.

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So that will be easier for Google to recognize that where this business is located in it, like you

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had to already aid your business to map as well.

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But this will also make it clear for the users and the visitors.

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Now, the second thing is that you should have a permanent and complete address where Google can send

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you a code to verify this address and Google will show this address along with you are listing on Google.

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OK, the third thing is the phone number.

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So these three combined makes it knap name, address and phone number.

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And the fourth thing is hours of operation, like at what time you open your your business and at what

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time you close that.

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For this example, we have eleven m the start of the business and eight pm is the end of the business

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in the Fridays off here.

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So this information you should have registered already before adding your business.

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So after that you do not have any.

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Problem right now, how to add this, we can simply go to Google and write Google my business and click

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the first result here, or we can just go to Google map.

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And then what we need to do, we have to we can get this straight in the map and that I will be talking

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about in NextRadio.